Synthetic Minds Pty Ltd ("Synthetic Minds", "we", "us", "our") is committed to protecting your privacy and handling personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
This Privacy Policy explains how we collect, use, disclose, store and protect personal information when you visit syntheticminds.com.au (the "Website") or engage with us regarding our Enterprise Agentic Bus (EAB) platform, technical briefings, or advisory services.
This policy is provided for general information purposes and does not constitute legal advice. You should seek independent legal advice to confirm compliance with your specific obligations.
1. Scope
This policy applies to personal information collected through:
- Our Website (including contact and enquiry forms)
- Communications with us (email or other direct contact)
- Events, briefings, or discussions initiated via the Website
Our Website is intended for enterprise audiences. We do not knowingly collect personal information from children.
2. What Personal Information We Collect
We may collect the following types of personal information:
- Contact details: name, email address, organisation, job title
- Enquiry information: the content of messages you submit via our contact form
- Technical information: IP address, device type, browser type, pages viewed, timestamps (via standard web logs and analytics)
- Business context (optional): high-level information you choose to share about your organisation's objectives or operating context
We only collect personal information that is reasonably necessary for our functions and activities.
3. How We Collect Personal Information
We collect personal information when you:
- Submit an enquiry or request a technical briefing via the Website
- Contact us directly by email
- Interact with our Website (through cookies and similar technologies)
Where reasonable and practicable, we collect personal information directly from you.
4. How We Use Personal Information
We use personal information to:
- Respond to enquiries and requests for information
- Arrange technical briefings or discussions
- Provide information about our platform and services
- Improve the Website and understand how it is used
- Meet legal, regulatory, governance, and risk management obligations
We do not sell personal information and do not use your information for unrelated marketing purposes without your consent.
5. Disclosure of Personal Information
We may disclose personal information to:
- Service providers that support our Website and communications (e.g. hosting, email delivery, security monitoring)
- Professional advisers (legal, accounting, security) where necessary
- Regulators or authorities where required or authorised by law
We take reasonable steps to ensure third parties handle personal information in a manner consistent with this policy and applicable privacy obligations.
6. Overseas Disclosure
Our Website and systems may be hosted using cloud service providers that operate data centres in Australia and other jurisdictions. Where personal information is stored or processed outside Australia, we take reasonable steps to ensure that overseas recipients handle personal information in a manner consistent with the Australian Privacy Principles.
7. Data Security
We take reasonable steps to protect personal information from misuse, interference, loss, unauthorised access, modification, or disclosure. Measures include:
- Secure hosting environments
- Access controls and least-privilege principles
- Encryption in transit and at rest where appropriate
- Logging and monitoring
However, no method of transmission over the internet or electronic storage is completely secure.
8. Data Retention
We retain personal information only for as long as reasonably necessary to fulfil the purposes for which it was collected, or as required by law, regulation, or governance obligations. When personal information is no longer required, we take reasonable steps to securely destroy or de-identify it.
9. Cookies and Analytics
We may use cookies or similar technologies to:
- Enable core Website functionality
- Understand how visitors use the Website
- Improve performance and user experience
You can control cookies through your browser settings. Disabling cookies may affect Website functionality. For more information, see our Cookie Policy.
10. Access and Correction
You may request access to, or correction of, the personal information we hold about you. Requests should be made using the contact details below. We will respond within a reasonable timeframe in accordance with the Australian Privacy Principles.
11. Complaints
If you believe we have not handled your personal information in accordance with this Privacy Policy or the Australian Privacy Principles, you may lodge a complaint with us using the contact details below. We will investigate and respond to complaints within a reasonable period.
If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC).
12. Changes to This Policy
We may update this Privacy Policy from time to time. The current version will be published on this page with the updated effective date.
13. Contact Us
For privacy-related enquiries, access requests, or complaints, please contact:
Synthetic Minds Pty Ltd
Email: contact@syntheticminds.com.au